The way we present ourselves matters, or does it?

The way we present ourselves matters, or does it?

A message I wish I could convey to students, job seekers and even my own children at times. I do not think you can judge a book by its cover, but I do think we are in charge of marketing ourselves, in person and online. What we post on social media, creates a image, what we say, creates an image, what we wear also creates that image. It it what it is.

Look, there a many folks who do not look the part and are super stars. We also have people who look the part and are not qualified to flip my hamburgers. But in general, I am a firm believer in marketing oneself in a professional manor.

Again, I realize we should not judge a book by its cover and in many creative corners of the world, dressing down is the new hip thing to do at work but call me old fashion, I believe you always put your best foot forward.

My family often teases me when I need to put on make-up for a quick run to the local grocery store but as an elected leader in my hometown and someone who works in sales and marketing, I really have to be "on" at all times. It has been my experience that the one time I go to the store with out the normal attire or make-up on is the time I run into all sorts of people. Now there is a case to be made for the natural beauty movement and I am not saying a person should be so vein that they worry about how they look at all times. I am not.

What I am saying is, especially when you are seeking employment or going to be in places where you could potentially run into someone of influence who might be able to help you on your journey, you should step it up a notch.

This great article talks more about the topic... what do you think?
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